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(Senior) CRM Manager (m/f/d)

Posted on Nov 22, 2019 by Vimcar

Berlin, Germany
Immediate Start
Annual Salary

As one of Europe's fastest growing SaaS startups, Vimcar is redefining business mobility by seamlessly integrating commercial vehicles into digital ecosystems. An innovative combination of live car data and a set of cloud-based applications offer real-time insight into vehicle activity to reduce operational cost for fleets.

Vimcar already has connected 70,000+ cars (including customers like Allianz, Zalando, Deutsche Bahn, Ford and Adecco) and raised €18m+ from renowned VCs including Acton Capital, Coparion and UVC. Headquartered in Berlin, more than 100 employees from 15+ countries are working on our mission to build Europes leading fleet tech company.

(Senior) Marketing Automation Manager / CRM (m/f/d)

  • Department: Marketing
  • Reporting Line: VP Marketing
  • Working Hours: Full Time
  • Location: Berlin Kreuzberg
  • Duration: Permanent
  • Required Languages: German (fluent, C1), English (fluent, C1)


The potential for our products remains enormous: more than half of the new cars registered each year are used commercially. How can we realize this potential in the future and turn leads into customers? Together with us, deliver the answer and prove yourself as a Growth Hacker as (Senior) Marketing Automation Manager / CRM.

  • You build a unified CRM strategy and set up automation flows, email triggers and success analyses.
  • You develop concepts and innovative ideas regarding lead nurturing as well as customer retention and reactivation.
  • You are the driver for technical topics such as database maintenance, duplicate handling and data segmentation.
  • You facilitate the communication between the different departments and stakeholders (eg. Design, Tech, Sales, BI & Support)


  • 2+ years of experience in CRM / E-Mail Marketing or Marketing Automation
  • Your growth mindset allows you to work solution-oriented and on your own responsibility
  • As an analytical & data-driven person, you feel comfortable working with Excel
  • Business fluent German and advanced English
  • [BONUS] Experience with SQL


Why should you join us? At Vimcar, you can take an established StartUp through an exciting growth period with significant VC backing.

  • High degree of autonomy and direct communication to our VP Marketing.
  • A SaaS solution that is already loved by thousands of companies and a product team that never stops optimising.
  • We value experience and offer an unlimited contract with competitive compensation and flexible working hours.
  • Get access to company carsharing, fresh fruit and free drinks around the office, frequent company events, and choose from a variety of other perks, including a membership with Urban Sports Club.

Reference: 800628095

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