Director Private Events - Sales
Posted on Jun 1, 2020 by Clubcorp
The Private Events Director is responsible for the selling, planning and coordinating of all aspects of private event and meeting functions held within the Club. They prepare a quarterly game plan and are responsible for achieving their budgeted sales plan.
The Private Events Director fosters relationships with Members, individuals, and corporations who book events so as to maintain a catalogue of repeat business while prospecting for new events.
Additionally, they will promote the Club locally via bridal shows and other public events, which heighten awareness within the community.
Generating a definitive sales and marketing plan to achieve departmental revenue goals
Responsible for selling all private functions, including meeting with the clients to determine needs, meeting those needs and exceeding their expectations through detailed communication
Networking inside and outside the Club to obtain "leads" and build relationships with new and existing clients
Provided accurate forecasting of private event sales to properly execute the Club's business plan
Ensure all services administered to Club Members and their guests are consistent with expected level of service
Attendance at all required Food and Beverage Meetings, Employee Partner Meetings and Department Head Meetings scheduled both within the club and outside the club
Work with the Executive Chef and Service Director to establish profitable and competitive private event menus that meet clients' needs
Professional appearance maintained by self and all private event personnel
Work closely with the Membership Department in obtaining information on new Members and their needs through New Member telephone calls
Participate in New Member Connect and 12 month Retention Strategy programs
Four years experience as a Catering/Private Events Director within fine dining or upscale private dining establishment
Solid understanding of banquet revenue generation
Proven track record of sales performance along with marketing/prospecting programs that drive event revenue
Proven ability in leadership, communication, and negotiating skills
Creative menu development skills
High energy and outgoing personality
Organizational skills and attention to detail
Must be proficient in Microsoft Office Suite, Word, and Excel
Diplomatic team player able to foster relationships with Members, employee partners and guests.