Director of Sales and Marketing
Posted on Jun 1, 2020 by Aimbridge Hospitality
The beautiful new Westin being built at the Arizona State University Campus is going to be the hospitality hub for the campus and the surrounding community. This new Westin is scheduled to open in 2021 and is now seeking a dynamic and successful Director of Sales and Marketing to lead the sales team.
Direct the solicitation efforts of the sales staff through effective verbal and written communication while overseeing rate, date and space commitments for group room sales within the hotel.
Leads resort marketing efforts and builds strong partnerships.
Interview, hire, train, recommend performance evaluations, resolve problems, provide open communication and recommend discipline and/or termination when appropriate.
Ensure training programs are conducted regularly and Crescent standards of performance are met. Give guidance and counsel staff toward improvement.
Compile and/or direct the preparation of reports pertaining to the operation of the Sales Department to include, but not limited to the annual and monthly Forecast, Marketing Budget, Lead Management System, Booking Report, star reports and Sales Meeting minutes
Coordinate ongoing research of the travel industry to detect market trends and related information for development of new marketing strategies. Make reasonable recommendations to improve potential from various markets.
Develop and conduct persuasive verbal sales presentations to prospective clients. Internally promote Crescent programs.
Meet with and entertain clients some of which will require travel.
Communicate both verbally and in writing to provide clear direction to the staff.
Initiate preparation of computerized annual Sales & Marketing Plan and execute plans as outlined, critically examining and adjusting as deemed necessary by current market conditions.
Organize and/or attend scheduled Sales Department and related meetings.
This description is not intended to be all-inclusive. Associates may be asked to perform any reasonable management request, within their capabilities, to meet the ongoing needs of the hotel.
Requires at least 2 years previous experience in Director of Sales and Marketing role with similar sized, full service hotel. 5 years experience in progressive sales management role(s) with full service hotel. Brand experience helpful as is pre-opening experience.
Self-starting personality with an even disposition. Maintain a professional appearance and manner at all times. Can communicate well with guests. Must be willing to pitch-in and help co- workers with their job duties and be a team player.
Strong knowledge of travel industry, current market trends and economic factors. Extensive skill in development and delivery of sales presentations.
Ability to access, understand and accurately input information using a moderately complex computer system. Ability to effectively deal with internal and external customers and staff, some of whom will require high levels of patience, tact and diplomacy to diffuse anger, collect accurate information and resolve conflicts.
Must have the ability to communicate in English. Ability to stand and move throughout the hotel property and continuously perform essential job functions.
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