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Director of Sales & Special Events

Posted on Jun 1, 2020 by ASM Global

Canton, OH 44701
Immediate Start
Annual Salary

Director of Sales & Special Events will develop, coordinate, and sell special projects, self-created events, tournaments, and festivals associated with the HOF Village

Essential Duties & Responsibilities

Serves as primary special event venue contact for large tournaments and special events and festivals.
Serves as the primary liaison with HOF Village partners.
Directs the solicitation of new special event business for facilities.
Coordinates special event advertising and marketing presence in various publications and social media outlets.
Develop new high-priority special events to grow venue attendance and revenue.
Work in conjunction with building marketing, event services, operations, and food & beverage staff in the planning and execution of special events.
Assists in fundraising efforts for special events and projects.
Coordinates promotions and special events with event promoters and facility personnel.
Directs all sponsorship sales to support special events and projects.
Responsible for oversight of summaries of special events produced by the Special Events department.
Oversees a budget with targeted revenue and expense goals.
Maintains, at all times, high standards, positive attitude, and professional appearance.
Works within the guidelines set forth in ASM GLOBALs Management Credo.
Plans and conducts market research to identify opportunities for increased sales.
Know and ensure all laws, codes, ordinances, policies, procedures, risk management, safety precautions, rules/regulations and emergency procedures are followed.
Investigate, analyze and resolve operational problems and complaints. Provides regular status reports on marketing programs.
Attend weekly staff meetings. Develop and maintain a harmonious working relationship with all of the other departments including the HOF Village and its partners and sponsors.
Rotate with other facility personnel to function as Manager on Duty (MOD), who maintains total responsibility and authority over all clients, staff personnel, patrons, security and safety in assigned buildings. Responsibilities include but not limited to making sure contractual agreements are met and clients event requirements and changes have been made in a timely fashion. On-duty staff/subcontractors ultimately report to the MOD through any Managers or Supervisors who are present during the event.
Provide the highest customer service excellence.
Required to speak and understand basic English well enough to converse with customers, supervisors, and employees.
Maintain a professional work ethic.
Maintain a cooperative, team-like attitude in working with supervisors and fellow employees (including other departments).
This position requires the ability to work flexible, sometimes long hours which include nights, weekends, and holidays.
Other duties as assigned
Supervisory Responsibilities

Responsible for interviewing, hiring and training employees; planning, assigning and directing work; appraising performance; rewarding; disciplining employees in conjunction with Human Resources department; addressing complaints and resolving problems.


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience

Bachelors degree from an accredited four-year college or university in Marketing, Public Relations or related field preferred.
Previous experience with non-profit management and fundraising management preferred.
2 to 4 years of experience in arena, stadium, special event and/or convention center setting preferred.
Skills and Abilities

Highly motivated, self-directed, personable, positive and hard working.
Detailed oriented and able to perform independently with minimal supervision.
Strong communication skills and works well in a team-oriented environment.
Excellent organizational, planning, communication and inter-personal skills.
Ability to undertake and complete multiple tasks.
Maintain an effective working relationship with clients, employees, exhibitors, patron and others encountered in the course of employment.
Organize and prioritize work to meet deadlines. Work effectively under pressure and/or stringent schedule and produce accurate results.
Be licensed and insured to operate a motor vehicle in the United States.
Remain flexible and adjust to situations as they occur.
Computer Skills
Operate a personal computer using Windows, Office and other standard office equipment.
Must have strong computer skills, Excel and Word.
Prior experience with CAD software/Smart Draw a plus.
Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to move around the facility; to stand for long hours during events; talk and hear. This position may require work inside or outside of the building, as needed for events.
Physical ability to perform tasks that may require prolonged standing, sitting and other activities necessary to perform job duties. Ability to lift and/or move up to 50 pounds.
This position requires minimal stooping and lifting, but substantial walking. Must be able to stand or sit for long periods of time.
Ability to work in both inside and outside environmental conditions.

Reference: 895484403

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