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Director of Marketing, Hospitality & Real Estate

Posted on Jun 1, 2020 by Kohler

Kohler, WI 53044
Sales
Immediate Start
Annual Salary
Full-Time

Are you someone who enjoys providing outstanding service to drive revenue at the business level? Does the thought of working with business managers to outline traffic-generating ideas, special events, promotions and themes for a Five-Star Resort appeal to you? Then the position of Director of Marketing for Kohlers US based Hospitality & Real Estate division may be for you! We are looking for the ideal candidate to develop, drive and oversee long-range strategic marketing plans for all properties while maintaining knowledge of shifting demographics and customer needs.

Specific responsibilities include:

Proactively drive marketing to a higher level through developing long-range strategic marketing plans and participating in the Hospitality Group strategic planning and development
Anticipate risks and devises contingency plans to manage them for the overall business
Develop a clear vision for the future of the Group and partners with Executive Team for planning and execution
Focus the organization on efforts that provide significant value across the group with specific emphasis on new business developments
Align the organization and allocates resources according to strategic priorities
Evaluate all strategic marketing plans
Drive the financial performance for the overall Group through partnership, long- and short-range planning, and increased social media and web awareness to brands
Create and manage annual budgets, forecasts, operating expenses
Effectively blend coaching strategies to form a balanced, solid approach to developing associates
Determine resource needs for marketing support of business
Monitor trends in the industry to determine which competencies and knowledge will become increasingly important and makes sure the organization has employees with these competencies by hiring externally and training internally

Skills/Requirements

Bachelors Degree in Marketing or related field. MBA/MS required or equivalent work experience
10 or more years prior experience in Sales, Marketing, Channel Management, and/or Product Development with progressively more responsibility and a track record of results
Post graduate training in Marketing or Management is required
Previous supervisory or coaching experience required
At least 5 years' experience with P&L and/or budgeting is required

Reference: 895484544

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