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Director, Industry Strategy - Life Sciences

Posted on Apr 5, 2021 by Talkdesk

Myrtle Point, OR 97458
Research
Immediate Start
Annual Salary
Full-Time


We are looking for a smart, talented, and experienced Life Sciences industry strategy and marketing professional to kick start our vertical industry approach at Talkdesk, with a focus on the Life Sciences sub-verticals (eg Pharma, Biotech, Medtech). Do you have strategic vision Are you inspired by doing disruptive marketing and speaking the language of the market Does creating killer product positioning and go to market strategy energize you Does working with demand generation teams to create sales pipeline and drive the bottom line excite you If this sounds like you, we want to meet you!


Responsibilities


Serve as a key member of the Talkdesk Healthcare & Life Sciences (HLS) industry strategy team in helping to drive the overall category and technical strategy as it relates to the Life Sciences sub-verticals
Define the GTM strategy, collaborating across marketing, sales, product and customer success teams and the Talkdesk community at large
Partner with the Talkdesk Sales organization to inspire, influence, persuade and onboard new Life Sciences prospects
Partner with Talkdesk Customer Success to help existing customers become raving fans and inspire them with a product and solution roadmap to expand their relationship with Talkdesk
Partner with Product Engineering to define and innovate the Life Sciences product and solution roadmap that will add value to Talkdesk customers and keep ahead of the competition
Identify and develop partners with value-added and synergistic product or services capabilities. Collaborate internally to drive sales through partner channels
Execute the strategic business development plan while working with key internal stakeholders
Develop compelling and thought leading, audience-specific messages and tools (value propositions, product videos, stories, demos, whitepapers, presentations, how-to guides, etc.) and evangelize Talkdesk Life Sciences through forums such as blogs, whitepapers, webinars, events, speaking engagements, networking and social media
Foster and support a Talkdesk internal community of Life Sciences-related Subject Matter Experts.
Be the industry expert and work with the sales team to develop plays and GTM programs that help drive pipeline
Work with our internal demand generation teams to hone the strategy and marketing programs that drive demand and build pipeline
Work closely with the Analyst, Press Relations, content and social teams to ensure effective thought leadership and ongoing relevance in the market
Communicate effectively and often to ensure all stakeholders are aligned


Requirements


Deep domain expertise in the Life Sciences markets (Pharma, Biotech, Medtech), with an in-depth understanding of the macro and micro issues affecting the industry today and with an eye on the future
High energy, charismatic, innovative and creative individual with solid executive presence
Equivalent of 10+ years of Life Sciences experience
Strong organizational and analytical skills, excellent written and oral communication skills
Strong ability to inspire, influence and work cross-functionally
Highly developed communication, presentation and storytelling skills with a superior ability to effectively communicate and present complex concepts and issues internally and externally. A strong emphasis on making the complex simple and easy to understand
Knowledge of the Life Sciences technology landscape with an ability to understand and articulate the business & technical architecture
Skilled at working cross-functionally with technology, service, operations, marketing, and product teams to lead the entire lifecycle of the Talkdesk customer experiences
Intellectual curiosity, a can-do attitude, and the ability to learn quickly and thrive in a complex, high-growth, dynamic environment
Bachelors degree; Masters in Business Administration (MBA) degree preferred
Previous experience selling and marketing SaaS solutions
Previous experience in the Contact Center market space within Life Sciences is a bonus
A broad network of executive contacts in the Life Sciences industry is a plus




Reference: 1152695645

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